About Us


Founded by Amalia Fonk-Utomo, a creative advertising womaniac.

Spend most of her 20 years life in creative and business department. Working for multinational agencies like Ogilvy, DDB, Lowe also owned local Indonesia creative agency Juara Idea Agency and handling global brands from Unilever, Nestle to local ethnical brand from Indonesia sharpen her sense in connecting and collecting people is the most important way to gain a creative goal.

Now as she moved to The Netherlands she enjoys having double life in Groningen and Indonesia. You can also talk to her about traveling, beach and nature over a cup of hot chocolate (yes, sorry she doesn’t drink coffee). These are also things that she can not live without.

and pssst…she is enjoying shares her secret & tips of life in her online present as @absolutraia

Her creative journey can be found here

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